Who is Claire?

Claire believes that everyday life can — and should — be a little simpler, and above all, more comfortable.

In her early fifties, Claire leads an active and balanced life. She enjoys being active, spending time outdoors, and taking care of herself, without following trends or striving for peak performance. For her, well-being is first and foremost about feeling good in her body and with her daily routine.

Claire appreciates simple and effective things. She's drawn to practical, well-designed, and genuinely useful products—those that make life easier at home, on the go, or during active moments. She favors smart, fairly priced solutions that make a real difference in everyday life.

"I've often wondered why some everyday items have become so expensive, when they're supposed to make our lives easier. Sometimes we end up paying for a brand or a trend, not for the actual usefulness of the product. For me, that's never made much sense."

She also believes that comfort and quality should never be complicated or overpriced. That's why Claire carefully selects reliable, durable, and affordable products, paying particular attention to value for money and free delivery—because simplicity also means knowing exactly what you're paying for.

Above all, Claire chooses with intention. Each product offered is something she would use herself, recommend with confidence, and naturally integrate into her daily life.

Claire's selection consists of well-thought-out essentials — chosen with experience, common sense and kindness.

- Clear